Just completed final audio mixes on a fun series of brand spots introducing country music icon Blake Shelton as a "Fashion Designer". Lands' End teamed up with country music star Blake Shelton to announce the "When You Know" collection, a new line of classic wardrobe staples infused with an American Workwear aesthetic.


The Lands’ End x Blake Shelton collection will feature men’s, women’s and kids’ apparel, spanning stylish layers, show stopping denim and graphic tees, as well as pet essentials like beds and bandanas and cozy home finds, including faux fur throws, percale sheets and more.

From September 1, 2022 through September 1, 2023, Lands’ End will donate a portion of each purchase from the Blake Shelton x Lands’ End collection to Habitat for Humanity, a global housing organization that partners with people in communities in the U.S. and around the world to build or improve a place they can call home.


Check out the spots on YouTube: